I have just heard about a really exciting opportunity. In May, Facebook announced at their f8 developers conference the ability for anyone to develop a Facebook Platform applicaton. This is an absolutely massive opportunity for online businesses, giving them the oppportunity to tap into the facebook world.
View the launch video here
With this evolution of Facebook Platform you can now build the next generation of applications with deep integration into Facebook, mass distribution through the social graph, and a new business opportunity.
Deep Integration
You can now build applications that have the same access to integration into the social graph as Facebook applications, such as photos, notes, and events. Over ten integration points are now available, including:
Canvas
Profile Box
Profile Action
News Feed
Mini-Feed
Left Navigation
Requests
Notifications
Emails
Messages
Share
You can access these integration points using the all-new Facebook Markup Language.
Mass Distribution
The power of mass distribution. You can gain distribution for your applications through the social graph like never before. Applications can be virally engineered to reach millions of Facebook users quickly and efficiently through the profile, news feed, and mini-feed.
New Opportunity
With access to deep integration into the site, and mass distribution through the social graph comes a new opportunity for you to build a business with your application. You are free to monetize your canvas pages through advertising or other transactions that you control. Profile boxes must remain free of advertising.
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